Books
and articles
Books by Ken Burnett
Relationship
Fundraising original 1992 edition
Relationship
Fundraising revised 2002 edition
Friends
for Life
The
Zen of Fundraising
Tiny
Essentials of an Effective Volunteer Board
How
to Produce Inspiring Annual Reports
Friends
for Life the video series
All
of Ken's current books and videos can be seen and ordered on-line at http://www.whitelionpress.com/WLP
Articles by Ken Burnett
Society
Guardian,
The
Guardian Weekly
Guardian
Abroad, Contributions magazine (USA) and Professional Fundraising magazine,
UK
The
Guardian (http://www.guardian.co.uk)
Ken Burnett writes from time to time for Society Guardian and other Guardian newspapers and websites on
international development, fundraising and governance issues
New additions (24 January 2007)
Also,
see below for articles from Contributions Magazine USA (2001-2007), and Professional Fundraising magazine, UK (2001 to 2005). Ken
Burnett was writing regular columns for both these magazines at the same time.
On occassions common themes and material were used for both. Where this occurs
it is marked on the generally shorter PF pieces.
Taking
heart from new stars
(GA3)
Was Paul
Theroux right in his criticisms of development aid and aid workers in Africa?
http://www.guardianabroad.co.uk/ngos/article/209
Waking
the elephant
(GU6)
New
concepts for fighting poverty, disease and climate change are opening up, says
Ken Burnett
http://society.guardian.co.uk/aid/story/0,,1880482,00.html
http://www.guardian.co.uk/guardianweekly/outlook/story/0,,1925277,00.html
http://www.guardianabroad.co.uk/ngos/article/176 (GA1)
Chinese
checkers (GU7)
International
charities can play a vital role in helping extend the benefits of China's rapid
development.
http://business.guardian.co.uk/story/0,,1947411,00.html
http://society.guardian.co.uk/aid/story/0,,1946860,00.html
Rights
thinking (GU8)
Ken
Burnett describes an approach to charity that says living free from hunger and
poverty is not just a need but also a right
http://society.guardian.co.uk/aid/comment/0,14178,1696328,00.html
Overcoming
poverty in India
(GA2)
When it
comes to fighting poverty in the sub-continent, where do you start? Perhaps by
recruiting and training hundreds, even thousands of fundraisers. Features Delhi's street children, sleeping
rough on the streets.
http://www.guardianabroad.co.uk/ngos/article/196
Will
this be the year we make a difference? (GU9)
Have
governments and donors let down poor people? Or will 2007 be the year we
finally say bollocks
to poverty? http://society.guardian.co.uk/aid/comment/0,,1982112,00.html
See below:
copies of articles other than those appearing in The Guardian and associated newspapers and websites can be
obtained free of charge by emailing marie@whitelionpress.com
Previously posted
You may
have seen these before.
Room
at the top (GU1)
One
international charity has found that opening its doors to talented people from
around the world has helped it serve its purpose more effectively.
http://society.guardian.co.uk/aid/comment/0,,1745924,00.html
The
Disasters Emergency Committee raised more than any previous appeal for the
tsunami relief effort, but could its failure to let donors know how and where
their money has been used compromise any future efforts?
http://society.guardian.co.uk/aid/comment/0,14178,1406017,00.html
Giving
something back (GU3)
The idea
of one central coordinating body at times of disaster is pretty much unique to
Britain. It's a good system, convenient for the 13 big charities who make up
the DEC, convenient for the media who like to deal with just one source, and
convenient for the public, who trust that this collection of causes has some
kind of official blessing. But they should be more accountable to those donors.
http://society.guardian.co.uk/aid/story/0,,1670677,00.html
Three
little words (GU4)
Poverty
now can become history. But only if all those dedicated to the cause keep it as
top priority, explicit in the banner beneath which they have all united. Ken
Burnett asks if they are willing to do this.
http://society.guardian.co.uk/aid/comment/0,14178,1696328,00.html
Board
and confused (GU5)
The role
of a charity's board of trustees is quite distinct from that of the senior
management team, yet frequently trustees don't realise, or choose to ignore,
those distinctions. Ken Burnett discusses the unique position a volunteer board
holds and how it can develop to become a valuable contributor to the success of
the organisation its members serve.
http://society.guardian.co.uk/comment/story/0,,1720939,00.html
General
Articles
IFC
explorer session (Gen1)
Relationship
fundraising ten years after: how do we turn the promise into reality?
How to
be Ś15 minutes aheadą (Gen2)
This
article lists and describes a selection of more than 60 ideas fundraisers can
use to enable their nonprofit organisation to be just far enough ahead of their
competitors...
Contributions Magazine, USA
Selected
articles are featured from time to time on the website www.contributionsmagazine.com
NB Copies of these and other articles can be obtained free of
charge by emailing marie@whitelionpress.com
Contributions
Magazine USA 2007
January/ February
The
11 pillars of fundraising wisdom (C107)
In
this noisy, brash and insincere world, how can fundraisers and their
organizations stand out and be understood when much of the ground we would
occupy is not our exclusive preserve?
by
Ken Burnett
Contributions
Magazine USA 2006
January/ February
Shaping
fundraising's future, part two (C106)
How
will we consistently break the mould?
by
Ken Burnett
March/ April
Hail
the fundraising faux
pas (C206)
Mistakes
may make money
by
Ken Burnett
May/ June
How,
precisely, to build a better board (C306)
The
trouble with boards and how to get the most from them.
by
Ken Burnett
July/ August
Lapsed
donors may just be misunderstood (C406)
I've always been simultaneously
fascinated and repelled by lapsed donors. They sound so, well, so bad!
by
Ken Burnett
September/ October
Shapes
of things to come (C506)
Our
dear old friend the fundraising pyramid is far from deceased and is, in fact,
alive and thriving in fundraising training workshops and certification and
degree courses everywhere. But should it be?
by Ken Burnett
November/ December
Waking
the elephant (C606)
When
it comes to fighting poverty in India, where do you start? Perhaps by
recruiting and training hundreds, even thousands of fundraisers.
by
Ken Burnett.
Contributions
Magazine USA 2005
January/ February
Bequest
marketing was a mistake (part 2) (C105)
Let's communicate, not badger
by
Ken Burnett
March/ April
After
the flood of giving, will fundraisers clean up? (C205)
This
was the biggest and fastest public response ever to a major disaster. It was
also an opportunity for professional fundraisers to show themselves as masters
of technology and communication.
by
Ken Burnett
May/ June
Ring-fence
the jargon-seeking impulse (C305)
Let's start communicating instead
by
Ken Burnett
July/ August
Postal
pollution (C405)
Is
yours junk mail, or something better?
by
Ken Burnett
September/ October
Breakthroughs
in search of an audience (C505)
Some
confessions of a conference junkie
by
Ken Burnett
November/ December
Shaping
our future (C605)
Who
on earth will break the mould?
by
Ken Burnett
Contributions
Magazine USA 2004
January/ February
Can
you spare the time to change the world? (C104)
I
wonder if, like me, you sometimes feel this modern world is going just too
fast?
by
Ken Burnett
March/ April
How
Robbie Burns inspired the world's best fundraiser (C204)
The
Scottish Bard's priceless gift
by
Ken Burnett
May/ June
Private
lives and public interest (C304)
Why
fundraisers have to be hot on the privacy issue
by
Ken Burnett
July/ August
Not-so-dark
star (C404)
How
the Aid industry is learning to include local talents
by
Ken Burnett
September/ October
Will
loyalty schemes work for fundraisers? (C504)
For
nonprofits, loyalty is a rather special term with its own unique set of
attributes
by
Ken Burnett
November/ December
Bequest
marketing was a mistake (part 1) (C604)
Would
you leave a bequest to an irritating, facile bunch of money-grubbing hustlers?
by
Ken Burnett
Contributions
Magazine USA 2003
January/ February
Sorry,
but you're just not my type! (C103)
A
case for not setting text in sanserif.
by
Ken Burnett
In
praise of the power of fine words (C203)
Words
matter if you would make your donors' hearts soar
by
Ken Burnett
All
in the mind (C303)
Is
relationship fundraising common sense, a soft option, or a panacea?
by
Ken Burnett
July/ August
Fundraising
on the edge (C403)
A
workshop that may change you forever
by
Ken Burnett
September/ October
Me-Commerce
(C503)
How
our commercial counterparts do CRM
by
Ken Burnett
November/ December
Really,
who cares about donors? (C603)
The
ubiquitous 'mystery shopping' test: are there any real,
spontaneous, genuine donors out there?
by
Ken Burnett
Contributions
Magazine USA 2002
January/ February
The
Power and the perils of emotion (C102)
Understanding
its role in fund raising
by
Ken Burnett
March/ April
Just
what is a donor, and other tiny essentials of fundraising? (C202)
by
Ken Burnett
What
are we here for? (C302)
Nothing,
if we can't inspire our donors.
by Ken Burnett
July/ August
(C402)
by
Ken Burnett
September/ October
(C502)
By
Ken Burnett
Coming
soon to a mall near you (C602)
Face-to-face
fundraising – a new fundraising technique that is changing large-scale
donor recruitment
by
Ken Burnett
Contributions
Magazine USA 2001
(C101)
March/ April
Goodwill
came down at Christmas (C201)
Reflections on being a donor in the 21st
Century
May/ June
SAVE
THE DONOR: an urgent appeal (C301)
Dale Carnegie said 'You'll have more fun and success
when you stop trying to get what you want and start helping other people get
what they want. '
by
Ken Burnett
July/ August
(C401)
by
Ken Burnett
September/ October
(C501)
by
Ken Burnett
November/ December
(C601)
Professional
Fundraising
Magazine, UK
NB Copies of these and other articles can be obtained free of
charge by emailing marie@whitelionpress.com
Professional
Fundraising
magazine UK, 2005
Copies
of articles other than those appearing in The Guardian and associated newspapers and websites can be obtained
free of charge by emailing marie@whitelionpress.com
Last
updated 24 January 2007
© Ken
Burnett 2007 All
rights reserved.